Intuiting function from form

From paper shredders and cellphones to a chandelier and tea bags, Fukasawa has developed dozens of products in nearly three decades as one of Japan’s most influential designers. He strives to ensure that people will use each of them as casually as they chucked their trash into that bicycle basket. “You shouldn’t need to use an instruction manual to learn how to use a product,” he said. “It should be so intuitive that you work it out naturally.”

Naoto Fukasawa: Intuiting function from form – International Herald Tribune